The tip of the data science iceberg

Far more than a trendy buzzword in the business world today, data science is redefining how companies interact with their customers.

No matter the sector or industry—retail, insurance, manufacturing, banking, travel—every large enterprise has its own way of dealing with data science. They have to. Data is everywhere. It’s the new gold, and mining that data is critical to the success or failure of any business.

Data gives access to the kind of information that separates competitors. Data-driven companies provide better service to their customers and make better decisions—all because those decisions are backed by data.

Data science is the next evolution in the business world, and those that fail to adapt to this new reality will cease to exist. The alternative is extinction.

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Author: . [Source Link (*), InfoWorld]

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