For the first time in 20 years, Apple didn’t beat Samsung for prestigious award

Credit: Robert Triggs / Android Authority

• The ACSI 2023 award for personal computing is a tie between Samsung and Apple.
• This is the first time in 20 years that Apple hasn’t been the sole winner.
• Samsung’s tablets are likely the main reason for gaining steam against Apple for this award.

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Each year, the American Customer Satisfaction Index (ACSI) issues a report on how Americans are feeling about specific products and companies. For the past 20 years, the company with the highest score in the personal computing category has been Apple. In 2023, that streak ends.

In the ACSI 2023 report, Samsung tied Apple. Both companies earned a score of 83. That’s a jump of one point for Apple and two points for Samsung compared to last year.

Author: C. Scott Brown. [Source Link (*), Android Authority]

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